I sat down with Wendy Jacobson, one of the top aesthetic nurses in the country out of Bend, OR, who built her business W Aesthetics and Wellness, literally with her bare hands. I wanted to discuss her journey, specifically her goal-setting process of how she was able to go from zero to success.
Meet Wendy Jacobson, a woman who’s redefined the art of the comeback. After losing it all, she refused to settle for less, picked herself up, and reinvented her life. Now a thriving self-made businesswoman, Wendy’s story is a testament to pairing passion with purpose.
Wendy, one of the top aesthetic nurses in the country, built her business, W Aesthetics and Wellness, from the ground up. We sat down to discuss her journey, particularly her goal-setting process and the choices that shaped her remarkable outcome.
We often feel torn between our purpose and passion, but Wendy proves you can have both. Her story reminds us that the journey from the valley to the mountaintop, though challenging, sets the tone for greatness. We all face defining moments that change us, and Wendy’s choices have led to astonishment, not regret.
What’s most captivating about Wendy is how her outer beauty matches her inner beauty. Beneath her sophistication lies a woman who’s overcome societal standards to live life on her terms. Wendy’s journey is about when life truly begins—when passion meets purpose. This is the untold story of Wendy Jacobson. A nurse, a single mother of two, who made herself available to the world when she was at her lowest point and had nothing more to lose.
Wendy’s life was once picture-perfect – a loving husband, a cozy home, two beautiful children, and even a faithful dog. Then, in the blink of an eye, divorce struck. Within a month, she went from having it all to signing divorce papers. With no job, support network, or financial security, Wendy faced the uncertainty of her future. Life had thrown her a curveball, casting long shadows of fear and doubt.
But Wendy refused to be defeated. Instead of succumbing to despair, she used her circumstances as fuel for transformation. Fueled by the determination to set an example and create a stable life for her children, she embarked on a journey of resilience.
Necessity, they say, is the mother of invention. Wendy’s trying times shaped her into a successful individual. Her biggest setback became her greatest comeback, a testament to the human spirit and determination.
In the world of aesthetic nursing and wellness, Wendy Jacobson emphasizes a fundamental principle: making yourself available for success. Her belief in this concept is profound, and it’s a mantra that has guided her throughout her journey.
Wendy knows that success doesn’t just happen by chance; it requires a proactive approach. As she puts it, “You have to make yourself available to the world, for success. Available for continued education, collaboration, relationships, failure, all of it. If you don’t make yourself available, it won’t happen.” These words underscore the importance of being open to opportunities, no matter how unexpected they may
be. Wendy’s own life is a testament to the power of making oneself available for growth and transformation.
Through her practice, W Aesthetics and Wellness, Wendy has transformed countless lives. Her dedication to helping women look and feel their best has had a profound impact. She provides a range of services that boost confidence and enhance well-being, leaving clients feeling empowered and radiant.
When you step into Wendy’s clinic, you’re not just a client; you’re part of a community that values self-expression, self-care, and self-love. Since opening her practice in August 2017, Wendy’s commitment to transforming lives goes beyond skin deep; it’s about helping women embrace their inner and outer beauty.
Wendy’s approach to her business, W Aesthetics and Wellness, is centered around providing exceptional service and ensuring premium quality for her clients. It’s not just about providing treatments; it’s about creating an exclusive experience for her clientele. By staying up-to-date with the latest advances in aesthetics and continuing her education, Wendy ensures that her clients receive the best possible care. In her own words, “We educate our clients, and it sells itself.”
At the heart of Wendy’s philosophy is a deep commitment to the happiness and well-being of her clients. She has built trust with her clients, and that trust is why they keep coming back. It’s not just about the treatments; it’s about the care, the trust, and the experience that Wendy and her team provide.
Wendy’s approach to setting and achieving goals is refreshingly straightforward. She puts her goals out into the universe, sharing them with others. While she may not always write them down, she believes in the power of vocalizing her intentions.
Wendy’s goals are realistic and achievable, allowing her to make steady progress.
She acknowledges that taking risks and pursuing continuing education courses have been essential to her success. Wendy’s journey is a reminder that sometimes, to achieve your goals, you have to step out of your comfort zone and take a chance on yourself.
When asked about what held her back, Wendy candidly shared her struggle with being a people pleaser. She often tried to do the right thing for everyone, all the time. Over time, she realized that this tendency was limiting her own growth and happiness. Wendy’s advice to her younger self and to others is clear: “Trust yourself, trust your gut, and forgive yourself.”
Additionally, Wendy Jacobson has been a driving force in challenging traditional notions of women’s roles and capabilities, advocating for a world where women are recognized for their diverse talents and potential contributions.
Wendy’s journey is a testament to the idea that by overcoming challenges and learning from them, you can truly reinvent yourself and achieve remarkable success.
One of the most inspiring aspects of Wendy’s story is her commitment to empowering women. She has not only built a successful business but also become a trailblazer and mentor. Wendy understands that adversity can be a powerful teacher, and she uses her experiences to uplift and inspire those around her.
Through her practice at W Aesthetics and Wellness, Wendy has transformed countless lives, helping women look and feel their best. She goes beyond skin-deep transformations, creating a community that values self-expression, self-care, and self-love.
Wendy Jacobson is not just building a successful career; she’s leaving a legacy. Her story is a testament to the idea that each person has a unique purpose to serve in this world. She’s creating a legacy not only through her thriving business but also by empowering and uplifting women along the way.
Wendy’s legacy is not just about her; it’s about all the lives she touches and inspires. She reminds us that we all have the power to leave a positive mark on the world, uplift others, and create a legacy that transcends our lifetime.
Her journey from adversity to triumph serves as a reminder that, in life, we all encounter challenges. However, it’s our determination to set goals, pursue passions, and embrace opportunities that define our path to greatness.
Wendy’s story encourages us to pair our purpose with our passion, turn goals into reality, and make a lasting impact on the world. She proves that you can transform your life, empower others, and leave a legacy that inspires generations to come.
So, what’s your passion? What are your goals? Wendy’s story shows us that, no matter how daunting the journey may seem, you have the power to make it extraordinary all by making yourself available to the world.
For those passing through Bend, OR, a visit to the W Aesthetics & Wellness Spa is a treat not to be missed. The facility is a true gem, and the staff is exceptional.
Wendy has also ventured into the world of cosmetics, offering a range of carefully crafted products available for purchase, making it easy and convenient to shop for quality cosmetics.
Additionally, Wendy’s Training Academy is dedicated to equipping aspiring aesthetic nurses with the science and art of aesthetics, paving the way for their success in the field.